Don’t Sell Features, Sell Benefits On Social Media

Welcome to the Tayo Ojo Show:

Before you start your social media marketing, you must spell out the benefits or advantages of your products or services.

No matter what you want to sell on social media, make the benefits clear to your audience, state what they will miss if they don’t buy from you.

social media insights by tayo ojo 001

I am sure you want people to interact with you more online, making enquiries and paying right away for your promos or discounts on products or services.

Try this idea and you would sure get more conversions.

 

Video & Illustrations: Damilare Adesanya

 

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